LOWAN supports newcomers to education, for example immigrants and people seeking asylum. LOWAN offers tips, teaching materials and financial support for vulnerable students, for example. We developed a corporate WordPress website for LOWAN. Read more about the project here!
Challenge
Thanks to the hundreds of articles on the website, LOWAN was easy to find. But the constant growth of the website also threatened to be its downfall: technical adjustments became increasingly complex and the management of the site became increasingly difficult. Also, the site was not pleasant to read on mobile devices.
Question
LOWAN wanted to be able to make the website user-friendly again and improve the SEO technique. In doing so, the challenge was to maintain LOWAN's organic findability.
Solution
2manydots went to work and built a custom website. Not only did it reflect the values of LOWAN, it also put the valuable content in the spotlight. The site displays excellently on all devices, making visitors less likely to drop out.
This is how we went about it
2manydots looked at the existing website as little as possible, but focused on a new approach. This way we didn't think from something that wasn't working, but worked towards a desired situation. To stimulate internal navigation, we moved the menu from the traditional top to the left side. This way visitors know exactly where they are in this large website.
Results
In the words of the client, "2manydots delivered on the promise. We got a new site that we are extremely happy with and the organic rankings were maintained."
- Hundreds of information pages are demonstrably more findable.
- Faster website: good for user experience and organic findability.
- Education professionals find information more easily.
We were quite literally guided from A to Z. From initial introductions, through the project kick-off and design demo, to the testing phase and delivery. - LOWAN
Read the complete success story
Our success stories will show you the organizations and issues that 2manydots is taking action for. Want to know more about the project for LOWAN? A complete background, information about the solution offered and hard figures can be found in the free PDF download: the success story of LOWAN.