Perfect content and web design for your target group

Photo Written by Sanne Jorna

A website with lots of images is beautiful, but not useful if you want to place a lot of text or if you don't have suitable photos. For optimal usability it is important that there is harmony between the content and the web design. Therefore, first think about your target group and what should be on the website, then we will design a site that completely fits your needs.

Building with blocks

2manydots builds websites in block modules. This means that on each page you decide which elements should be put forward. You simply drag the building blocks to the right place. Of course, the style and design of the elements fit together. Do you only want text blocks or do you also need a slideshow or colored text boxes? All building blocks must be designed separately in your corporate identity. So think about this in advance.

  • a text block
  • a text block with an image
  • text in columns
  • quote-element
  • image-element
  • video element

2manydots builds websites in block modules. This means that on each page you decide which elements should come forward.

Be prepared for the future

The content you want to place is leading for the web design. Even if that means building blocks for things that aren't there yet. Think of a portfolio album or a possibility to implement socials. Think now about what you want your website to do for your target group in the future. This prevents you from putting your portfolio online in a while, but discovering that the website has no photo album function at all.

2manydots makes the block modules completely customized. Anything is possible. Some special elements are:

  • comparison models
  • graphs
  • photo albums
  • contact-elements
  • a block with a tip
  • CV elements for the about us page

Before it's too late

Better to prevent than to cure also applies in this case. Of course we can add building blocks later, but this is time consuming and far from ideal. Therefore, 2manydots will sit down with you at the beginning of the design process to see what content should absolutely not be missing from the web design for your target audience.

Too many elements make the administration side of the website very cluttered

Too much is also not good

If, at the end of this story, you think: just create all the elements we can think of, we advise you against it. Too many elements make the administration side of the website very confusing and not easy to manage. In addition, the chance of errors within the website increases.

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Sanne Jorna Content marketer
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